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Dan Cricks "The Been There Done That Repair Shop Marketing Guru" and Gene Simmons of KISS

A little about Dan Cricks ‘The Been There Done That Repair Shop Marketing Guru”©

A little about Dan Cricks
‘The Been There Done That Repair Shop Marketing Guru”©

Providing proven marketing and operational strategies to shop owners from all over North America since 2002. Strategies that work in any economy!

I’ve been in the auto repair business for 34 years, as an owner for over 18 years. I’ve been sharing knowledge about growing sales and profits in the auto repair business since 2002.

I’ve become an internationally known marketing guru among auto repair shop owners, helping many shop owners to grow their car counts, improve their profit margins and bring a level of efficiency to their bays like they had never seen before. I’ve spoken to repair shop owner groups as small as 10 to as large as 200 plus all over the country.The groups are sometimes sponsored by owner associations or by vender organizations.

I’m known and respected as ‘The Been There Done That Repair Shop Marketing Guru and Coach due to my hands on knowledge and honest no holds barred style of telling it like it is. Many members have used my strategies and resources to help them bring their business to new heights, in addition to improving their personal lifestyle. In many cases taking them from owning a job to owning a profitable and successful business.

After being encouraged to work with repair shop owners sharing with them some of the secrets that I used to turn a struggling repair shop into a highly successful and profitable shop, I began to do so in 2002, mainly talking to shop owners in the area around my shop at NAPA meetings and owner associations. This wasn’t a great experience as mostly I heard “that won’t work in my neighborhood” or “that won’t work with my customers” I decided not to pursue any more in the area were my shop was since my shop was the ‘only place’ it would work.

A little while after that I had the opportunity to share just a little of what I was doing with shop owners from around the country, only one from this area. They were thrilled to death with what I was making available to them. Many bought the only thing (Complete No-Brainer Follow-up System) I was offering at the time and soon fantastic testimonials began to pour in, including the one shop in the area that bought it! FYI, at that time, he leased a 4 bay shop grossing a little over $600k, he has since built a 10 bay shop that last year grossed over $2 million in sales!

You see I’m no flash in the pan; I began working in a 3 bay gas station back in 1972 as a mere ‘pump jockey’, became a shift manager, left the business for a while and came back. Then bought my service station in 1988, then owned 2 for a few years. Then owned a service station and repair shop for several years and decided to get out of the gas station business, tired of dealing with franchisors and their big dumb company mentality. Then I began to put all of my efforts in the repair shop and starting in 2001, I began to ‘figure it out’ in my shop, sales increased 21% that year, the next year they increased an additional 20% and the 3rd year another 23%. I also tackled the shop productivity and profitability with tremendous success. What I learned is now part of a package that I offer to shop owners called Short-Cut to Success Business Model, that comes with a complete money back guarantee.

I have since unveiled many products and a coaching program (Look Over My Shoulder) working with shops across North America and even in Australia. Helping many shop owners transform their shop and in some cases their lives. Some informing me that for the first time in many years they were able to take their family on a vacation, expand their business and even find more time to do the things they wanted to do rather than spending all of their time in their shops trying to make payroll and pay their bills.

4 years ago I held my first live event bringing shop owners together from around the country to expose them to marketing and operational strategies and resources that worked to help them grow their business. One shop owner shared at this year’s event in Las Vegas how just what he had gotten from the information that I had provided him added a little over $577,000.00 in business to his shop and brought in 1101 new customers in 1 year.

This year I’m determined to reach even more shop owners with our brand new subscription based newsletter ‘Straight Talkin.

Dan Cricks success can be your success!

Dan Cricks’ success with his repair shop was only the beginning. When he made the decision to help other repair shop owners achieve similar successes his success was multiplied!

Dan is a been there and done that kind of guy. Dan has spent over 26 years (18 as an owner) in the auto repair business. He started in the repair business in a 3 bay gas station back in the 70's and became the owner of his own facility in 1988. His business moved along doing 'okay. After a while he began to struggle to grow his shop, that is until he attended a seminar and began to find the missing pieces in 2001. He started implementing his new found information and strategies that he had learned and his shop sales exploded.

In 2003 Dan began to teach the strategies and sharing the resources that helped him to achieve phenomenal success in his shop. A shop that was located in what was considered the poorest city in the country at the time. He also had to contend with 15 other competitors within a 1 mile radius of his shop. These were shops of all shapes and sizes, including large national chain stores with huge advertising budgets to small independent shops.

Dan is an internationally know repair shop consultant and coach, his strategies and information are being used by his clients all over the US, Australia and Canada to take their ordinary business or profession and make it extraordinary. It is his up front, honest approach with his clients that is appreciated. People quickly become comfortable with Dan's approach and especially the results they enjoy. A quick check of just bits of the testimonials really tell the story

How would you like to achieve similar results?

Jerrie Downes Auto Repair Coach
Murrysville Auto Clinic, Inc.
3835 Old William Penn Highway
Murrysville, PA 15668

Dear Dan:

I have been a member of Results Marketing LLC since October, please note that is only 6 months.

If I needed to point to the one thing I have gotten the most out of as a member of Results Marketing LLC it would be a sounding board. I email Dan constantly. He helped me set goals; provided me with ideas on how to reach my goals, and checks back with me to find out if I am achieving my goals. When I was ready to hire another technician I ran interview ideas past Dan, I had a problem with the AAA mailing and Dan gave me advice on how to get around the problem. I even email Dan when I start to worry that my balloon might bust because my numbers are too good to be true. Did you notice I hired another technician since using Dan’s system?